Affiliate Terms & Conditions

1. Application and approval

Provide accurate name, email, phone number, social profile and audience information. Register with the same email used in your application. Applying does not automatically approve you or guarantee earnings.

While your application is pending, your affiliate account page shows your application status. Referral-sharing tools and an assigned coupon, if issued, become available after approval. The terms are available to read before and after applying.

We review audience quality and sales performance and assign slabs manually. Follower ranges and suggested sales levels are guidance, not an automatic right to a particular rate or an upgrade.

2. Referral links and coupon attribution

Approved, active affiliates can copy their unique product links from product cards and product pages. A valid affiliate coupon can also identify a referred order. Only one affiliate receives credit for an order; the owner of a valid affiliate coupon takes priority over a different referral link.

Link attribution stays in memory only while the customer navigates inside the tab that opened the referral link. We do not save affiliate tracking cookies or use localStorage or sessionStorage. A fresh tab or a reload without the referral code loses link attribution. There is no later attribution window or cross-device tracking. A valid affiliate coupon entered at checkout can still identify the referral.

The referral identified at checkout is saved with the order. Self-referrals do not qualify; matching account IDs or affiliate email addresses are excluded. Do not use another account or email to disguise a self-purchase.

3. Eligible products and customer coupons

Only products enabled for the programme qualify. The current eligible merchandise minimum is ₹999 before coupon discounts. A coupon can require a higher eligible minimum. Ineligible items do not help meet that minimum.

Sale items are currently excluded. Custom and contact-price products are currently excluded. Additional product, category, variant and customer restrictions can apply.

A customer may use only one coupon per order. The assigned coupon controls its discount type and value, maximum discount, start date, expiry, total uses and per-customer uses. A coupon is not a promise that every cart qualifies. Limited-use coupons require a customer identity, and guests may need to provide email. Discounts apply only to eligible products and are checked again when the order is placed.

Coupons may be declined when their discount would breach the programme’s product-margin limits. A disabled or expired coupon cannot be used. Pausing the programme, affiliate or assigned slab also stops new affiliate coupon use.

4. Commission calculation

Your assigned slab specifies a percentage or flat per-order commission and any maximum commission cap. Commission uses eligible merchandise after discounts, excluding GST. Delivery charges and extra order charges do not earn commission. Amounts are recorded in whole Indian rupees.

Advertised slab rates are maximum rates, not guaranteed earnings on every sale. Commission is limited by eligible products, the order minimum, any slab cap and each product’s margin budget after costs. It may be reduced or zero. A referral link can therefore be recorded without creating payable commission.

New orders retain their recorded commission calculation and delivery-hold policy. Later changes to rates or product costs do not recalculate those orders. Commissions remain subject to delivery, returns, refunds and the payout conditions below.

5. Delivery holds and payouts

The current hold is 30 days after delivery. An order must be delivered, past its recorded hold and free of unresolved return or refund issues before its commission is approved for payment. Pending balances are not immediately payable.

Monthly payouts open on day 15 in India time, with a minimum payable balance of ₹500. Smaller balances carry forward. At most one payout is recorded per affiliate per month; the opening date is not a guarantee of an automatic transfer on that day.

Transfers are handled and verified by the store, then recorded against the eligible commissions and transfer reference. The dashboard does not itself send money. Pausing new referrals does not erase earned commissions, but earned amounts must still satisfy the hold, return and payout conditions. Applicable payment documentation and tax treatment must be confirmed separately with the store.

6. Cancellations, returns, refunds and recovery

Pending return requests and pending refunds hold commission approval. Cancelled, payment-rejected, expired and returned orders do not qualify. Received returns and recorded or completed refunds void the full unpaid commission for that order, including where the refund is partial; commissions are not prorated under the current programme.

Closing a return after the goods were received does not restore its commission. Voided commissions do not automatically reopen. If an order reverses after commission has already been paid, the full commission requires recovery. Further payouts are blocked until the store verifies and records that recovery. No recovery transfer or account debit happens automatically through the dashboard.

7. Honest promotion and account use

Use accurate product information and do not invent discounts, delivery commitments, guarantees or earnings claims. Do not submit fake audience figures, fake orders or misleading referrals, and do not share access to your account.

Clearly disclose the affiliate relationship when promoting a product or link—for example, with an upfront #Ad label and a statement that you may earn commission. Do not hide the disclosure in a profile bio or among unrelated hashtags. Consult the ASCI guidance linked below for the format you publish.

8. Current settings and questions

The current programme settings are shown on this page. Your assigned slab and coupon may have additional limits, shown in your affiliate dashboard. Review those details before sharing a promotion. Programme changes apply to future orders; existing orders retain their recorded commission and hold policy, while current payout scheduling and thresholds apply when payment is recorded.

For application, attribution or payment questions, contact the store through the website’s customer-care channel and provide your referral code and relevant order or transfer reference. Do not post private customer or payment details publicly. These programme terms do not change the store’s customer purchase, privacy or return policies.